Digital Marketing Coordinator - Surabaya

Join OTOPIA Surabaya as a Digital Marketing Coordinator and take the lead in driving impactful digital campaigns that elevate brand visibility and engagement. In this dynamic role, you will oversee the planning, execution, and optimization of digital marketing strategies that align with the company's goals. Based in Surabaya, you'll work closely with the marketing team to create and implement campaigns using tools like Google Ads, Meta Ads Manager, and Hootsuite. This is your chance to grow your skills in a fast-paced environment and contribute to the success of OTOPIA's digital presence.

OTOPIA Surabaya is a leading name in the automotive industry, known for its innovative approach and commitment to excellence. As a Digital Marketing Coordinator, you'll be part of a team that is passionate about creating meaningful connections with customers through digital channels. You'll have the opportunity to work on diverse projects, from social media campaigns to paid advertising, and see your efforts directly impact the company's growth.

📋 Tanggung Jawab Pekerjaan

• Develop and execute digital marketing campaigns across various platforms, including social media, email, and search engines.
• Monitor and analyze campaign performance using tools like Google Analytics and Meta Insights.
• Create and optimize landing pages to improve conversion rates.
• Collaborate with the marketing team to develop content calendars and ensure consistent brand messaging.
• Stay updated with the latest digital marketing trends and best practices.
• Provide regular reports to the marketing manager on campaign performance and recommendations.
• Manage and optimize paid advertising campaigns on platforms like Google Ads and Meta Ads Manager.
• Conduct A/B testing to improve campaign effectiveness.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 2 years of experience in digital marketing, with a focus on paid advertising and social media.
• Proficient in using Google Ads, Meta Ads Manager, Hootsuite, and other digital marketing tools.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Excellent communication and collaboration skills, with the ability to work well in a team.
• Creative and strategic thinker with a passion for digital marketing.
• Familiarity with SEO and content marketing is a plus.
• Certification in Google Ads or Meta Blueprint is a plus.

🛠️ Keahlian

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